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随着科学技术的发展以及经济水平的提高,消费者的消费对象不再满足于批量生产、统一制式的工业产品,越来越多的消费者开始追求能够彰显自我、独一无二的定制产品。就生产力水平来说,早已能够满足这部分消费者“私人订制”的消费需求,然而实现消费者与接受定制业务的生产者的对接始终是大规模推广定制消费模式不可逾越的障碍。互联网的出现,准确而言是互联网购物平台的出现为解决这一问题提供了新的可能。本文将对这一类产品主要从著作权法角度进行两点分析。
With the development of science and technology and the improvement of economic level, consumers are no longer satisfied with the mass production and unification of industrial products. More and more consumers are pursuing customized products that show themselves and are unique. In terms of productivity, consumer demand for this segment of consumers has long been met. However, connecting consumers to producers who accept customized services has always been an insurmountable obstacle to the widespread adoption of customized consumption patterns. The advent of the Internet, to be precise, the advent of Internet shopping platforms has provided new possibilities for solving this problem. This article will focus on this type of product from the perspective of copyright law two-point analysis.