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本文以位于浙江省杭州市的一家铅酸电池制造企业为案例,抓住制度压力来源主体,识别影响企业生态创新的关键利益相关者以及他们影响企业生态创新的内在机制,主要结论如下:第一,政府环保导向、客户环保导向、竞争者环保导向、高管环保意识是影响企业生态创新四大主要因素,影响着生态创新的不同维度;第二,政府环保导向、客户环保导向影响企业生态创新的内在机制主要包括规制、规范惩罚以及资源利诱,竞争者环保导向影响企业生态创新的内在机制主要是规制、规范合法性竞赛以及资源争夺竞赛,高管环保意识影响企业生态创新的内在机制则包括道德和利益驱动两个方面。
Taking a lead-acid battery manufacturing enterprise located in Hangzhou, Zhejiang Province as a case, this paper seizes the main sources of institutional pressure, identifies the key stakeholders that affect enterprise eco-innovation and their internal mechanisms that affect the eco-innovation of enterprises. The main conclusions are as follows: The first , Government-oriented environmental protection, customer-oriented environmental protection, environmental protection-oriented competitors, executive environmental awareness is the four major factors that affect the ecological innovation of enterprises, affecting the different dimensions of ecological innovation; second, the government environmental protection, environmental protection, corporate environmental impact of enterprise innovation The internal mechanism mainly includes regulation, standard punishment and resource inducement. The internal mechanism of competitors’ environmental protection orientation that affects enterprises’ ecological innovation mainly includes regulation and standardization of legality competitions and resource competitions. The internal mechanism of executives’ environmental awareness affecting enterprise’s ecological innovation includes Moral and interest-driven two aspects.