当前我国网络营销的营销手段多样化,只要在互联网或各种移动互联上开展的各种营销活动都可以被称为网络营销。现在中国网民数量庞大,分别活跃在各种网络平台中,被网络上的各种营销慢慢地影响了消费观、价值观等等。网络营销无处不在,它在不知不觉中影响着每个网民。 At present, the marketing methods of online marketing in China are diversified. All kinds of marketing activities conducted on the Internet or various kinds of mobile Internet can be called network marketing. Now a huge number of Internet users in China are active in a variety of network platforms, all kinds of marketing on the network has slowly affected the consumer attitudes, values ​​and so on. Internet marketing everywhere, it unknowingly affects every Internet users.