文字编辑和装帧设计者都是图书产品价值的共同创造者。不仅如此,由于具有视觉感染力和审美价值,装帧设计还是图书品牌和出版社品牌最有效的载体。书海出版社围棋文化系列图书在注重装帧设计增加图书辨识度,增强读者黏性等品牌建设上做出了有益的尝试。 Text editing and binding designers are co-creators of book product value. Not only that, due to its visual appeal and aesthetic value, the decorating design is also the most effective carrier for the book brand and the publisher brand. Book Sea Publishing House Go culture series of books focus on the design of the book to increase the book identification degree, enhance the reader sticky and other brands made a useful attempt.