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城市空间的不断扩充,区域文化之间的联系、国家的文化管理服务等,这些都是在高速经济发展的大背景下发生的。中国的经济高速发展,但公共项目却进展缓慢。作为公共项目的重要传播方式:视觉传播媒介,必须与时代与经济、科技的发展同步,才能让公众在开放的空间中共享优质公共文化资源。本文通过研究公共领域面临的现状,以及在公共领域内如何开展视觉文化传播引出核心观点。
The continuous expansion of urban space, the links between regional cultures and the country’s cultural management services all took place under the background of rapid economic development. China’s economy is booming, but public projects have been slow to make progress. As an important mode of communication for public projects: the visual media, we must keep pace with the development of economy and science and technology in order to allow the public to share good public cultural resources in an open space. This essay leads to a core view by studying the status quo in the public domain and how to carry out visual culture in the public domain.