战略之重要恐怕已没有多少人怀疑,因为理论与实践在反复地验证着这一问题。然而,围绕战略,另一问题却在不时地困扰着人们:同样重视战略,同样制定战略,但是有的企业升天,有的企业入地,境遇竟有如此差别。为什么?对于这一问题,回答可谓千差万别。有人说是因为战略科学与否,有人说 The importance of strategy is probably not much doubt, because the theory and practice repeatedly verify this issue. However, around the strategy, another issue has troubled people from time to time: the same emphasis on strategy, the same strategy, but some companies ascended the sky, some companies into the land, the situation actually there is such a difference. Why? There are so many different answers to this question. Some people say that because of strategic science or not, some people say