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2017年6月10日,美黎汇成都生活馆开业典礼在成都五星酒店——岷山饭店圆满举行,标志着美黎汇生活馆正式入驻成都,吹响品牌进军西南市场的号角。从2012年首家旗舰店落户杭州,到2017年跨越千里入驻蓉城,美黎汇生活馆一直倡导“越美·悦生活”的品牌理念,引导人们注重人文内涵、自身形象和生活品质,着力塑造当代中国精英人群体验品质化、风格化的生活方式,阐释爱美人士的优雅气质,提升他们的品位形象。作为品牌第二家旗舰店,美黎汇成都生活馆是品牌连锁经营理念的落地,是品牌引导天府之国客
On June 10, 2017, the opening ceremony of the Chengdu Living Museum of the Le Meridien in Chengdu was successfully held at Minshan Hotel, marking the official arrival of the Le Meridien Living Museum in Chengdu and the sounding of the brand into the southwest market. From its first flagship store in Hangzhou in 2012 to 2017 in Chengdu, the Le Meridien Living Museum has been advocating the brand concept of “Yue Yue Mei Yue Life” and guiding people to pay attention to humanistic connotation, self image and quality of life. Create contemporary Chinese elite crowd experience quality, stylized way of life, interpretation of beauty and elegance, enhance their image of quality. As the second flagship store of the brand, the Chengdu Life Museum of the Le Meridien is the landing of the brand chain management concept.