青年是最容易接受新事物的群体,最少保守思想,最富创新精神。面对已见端倪的知识经济,21世纪的青年企业家在继续注重技术创新的同时,更应该注重营销创新,努力培养营销创新精神,树立现代营销观念,提高营销创新能力,投身营销创 Young people are the groups most receptive to new things, at least conservative and most innovative. The face of the knowledge economy has been seen in the 21st century, young entrepreneurs continue to pay attention to technological innovation, we should pay more attention to marketing innovation, and strive to cultivate the spirit of marketing innovation, establish a modern marketing concept, improve marketing innovation, to join the marketing innovation