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编前语:2013,于中国DVD导航产业而言,这是一个转折的年份,因为导航产业经历多年高速发展之后,开始孕育新的发展机遇;这是一个最好的年份,因为整车市场连年保持高位增长,市场容量不断扩大;这是一个最坏的年份,因为产业面临着同质化与价格战的阴影以及,难以预测的未来;这是一个高速发展的年份,当我们意识到产业转型的时候,产业转型的压力已经到来;这是一个善变的年份,当我们意识到市场是圆的之时,有人却说世界是平的;这是一个红海的年份,现存的产业模式已经填充了当下已知的市场空间;这是一个蓝海的年份,唯有依凭敏锐的市场嗅觉方能拓展未知领域。这,是2013中国DVD导航产业发展的真实写照。
Preface: 2013, This is a turning point for China’s DVD navigation industry as the navigation industry has experienced years of rapid development and has started to nurture new growth opportunities. This is a best year since the entire vehicle market has been growing year after year This is a worst year as the industry is facing the shadow of homogenization and price wars as well as the unpredictable future. It is a year of rapid growth. When we realize that the industrial restructuring The pressure of industrial restructuring has come; it is a fickle year. When we realize that the market is round, some people say the world is flat. This is the year of the Red Sea. The existing industrial pattern has been filled Now known market space; This is a blue ocean year, only by virtue of a keen sense of market smell to expand unknown areas. This is a true portrayal of the development of DVD navigation industry in China in 2013.