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国务院发展研究中心陈秀生教授说,在未来的家电市场,传统的商场家电销售模式和家电连锁店将并存。他说,两种营销模式各有各的特点。家电连锁店家电产品齐全,可选性比较强,价格相对比较便宜,很受普通消费者的欢迎。百货商场的家电价格可能比较高一些,但可以主打精品、新品、新兴IT产品,搞特色经营,消费者在百货商场采购商品,可以同时购买家电,
State Council Development Research Center Professor Chen Xiusheng said that in the future appliance market, the traditional shopping mall appliance sales model and home appliance chain stores will co-exist. He said the two marketing models each have their own characteristics. Home appliance chain stores appliances complete, more optional, the price is relatively cheap, very popular with ordinary consumers. Department stores may be relatively high prices of home appliances, but you can flag boutique, new products, emerging IT products, engage in special operations, consumers purchasing goods in department stores, you can also purchase appliances,