阿里巴巴规定自己的员工在销售中不允许给客户回扣。可是,有一次,公司的一个销售冠军却违反了这个规定。怎么办呢?开除他吗?他的业绩占公司销售的70%:宽大为怀,下不为例吗?那公司的制度等于废纸一张。阿里巴巴最终开除了这个给客户回扣的销售冠军。因为阿里巴巴的核心竞争力来源于其价值观,而其独特的价值理念——“诚信”、“激情”和“敬业”是不能动摇的。 Alibaba stipulates that its employees will not allow kickbacks to customers during sales. However, once, one of the company’s sales champions violated this rule. How to do it? Dismiss him? His performance accounted for 70% of the company’s sales: generous, not under the example? That company’s system is equivalent to a waste paper. Alibaba finally fired the sales champion who rebates customers. Because Alibaba’s core competitiveness comes from its values, its unique value concepts - “honesty,” “passion,” and “professionalism” cannot be shaken.