平面设计中融入传统书法艺术的基本要素,就必须了解这些要素的特点以及如何运用这些要素来增强平面设计的视觉表现力。为了进一步说明平面设计中传统书法艺术的审美形式,我们将从线条、结构、章法三个方面进行论述,从中来了解在平面设计中所产生的视觉效果。这三个方面之间既相互独立、又相互统一,每一个方面都可能直接或间接地影响到我们设计的效果。 The basic elements of traditional calligraphy into graphic design must understand the characteristics of these elements and how they can be used to enhance the visual expressiveness of graphic design. In order to further explain the aesthetic form of the traditional calligraphy art in graphic design, we will discuss the three aspects of the line, the structure and the chapter of law to understand the visual effects produced in the graphic design. These three aspects are mutually independent and mutually unifying, and each aspect may directly or indirectly affect the effect of our design.