现代人一天的生活中,已经可以发现许多平台商业模式的踪影,例如社交网络、电子商务、搜索引擎、包裹快递、信用卡、第三方支付、证券交易、在线游戏、地产开发、及航空地铁交通等诸多领域。目前全球最大的100家企业里,已有60家企业的主要收入源自于平台商业模式,其中包括苹果、思科、谷歌、微软、日本电报电话公司、时代华纳、UPS及沃达丰等著名公司。在中国,诸如淘宝、百度、腾讯、人人网、上证交易交所、 Modern day life has found traces of many platform business models such as social networks, e-commerce, search engines, parcel delivery, credit cards, third party payments, securities trading, online games, real estate development, and air subway transportation. Many fields. Currently, the top 100 companies in the world have 60 major companies that derive their major revenue from platform business models including well-known companies such as Apple, Cisco, Google, Microsoft, Nippon Telegraph and Telephone, Time Warner, UPS and Vodafone. In China, such as Taobao, Baidu, Tencent, Renren, the Shanghai Stock Exchange,