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受地域环境、社会经济发展水平的影响,我国政务微博的发展水平迥异,其社会性和技术性表征也截然不同。利用社会网络分析工具,分别以江苏和吉林为例,对我国政务微博发展情况发达地区和欠发达地区进行中心性分析、凝聚子群分析和核心-边缘分析多项指标的对比分析,通过表征的数据分析发现我国政务微博存在区域发展不平衡、发展缓慢等问题,并依此提出针对性建议,将对我国在政务工作中对微博等新媒体的利用起到巨大的指导和促进作用。
Affected by the regional environment and the level of social and economic development, the level of development of government microblogging is very different, and its social and technical characteristics are also quite different. Using the tools of social network analysis, taking Jiangsu and Jilin as examples respectively, this paper makes a central analysis of the developed regions and underdeveloped regions of our country’s government micro-blogging, and comparisons and analyzes of many indicators of sub-group analysis and core-edge analysis, Data analysis found that our government microblogging there is regional imbalances, slow development and other issues, and accordingly put forward targeted proposals will be our government in the administration of microblogging and other new media to play a huge role in the guidance and promotion .