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商务英语是一门建立在商务专业领域的英语交际能力方面的课程。该门课程的人才培养目标是培养能够以英语为工作语言,参与和从事商务活动的实用型、应用型人才。同时,与普通高等教育不同的是,高等职业教育是培养学生的应用技能为主的教育,它属于强调实用性、专业性、针对性的实践型教育。因此,高职商务英语专业教学以“实用为主、够用为度”为指导原则,强调掌握语言基本知识与培养语言应用能力并重,强调训练英语基本技能与培养从事商务活动的语言应用能力并重。
Business English is a course that builds on communicative competence in English in the area of business major. The goal of this course is to develop practical and applied talents who are able to work in English as a working language, engage in and engage in business activities. At the same time, different from ordinary higher education, higher vocational education is a kind of education that mainly focuses on students’ applied skills. It belongs to practical education that emphasizes practicality, professionalism and pertinence. Therefore, the teaching of business English in higher vocational education is based on the principle of “practicability is sufficient and degree is sufficient”, emphasizing the importance of mastering the basic knowledge of language and developing the ability of applying language, emphasizing the training of basic skills in English and the application of language in cultivating business activities Equal ability.