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近年来,随着经济的发展,社会也快速进步,导致人们的审美观点时刻都在发生着变化,每个人对美的看法都不尽相同。为了更好的应对这一情形,应运而生出市场营销这门学科和技术。在经济飞速发展的新世纪,市场营销已经逐渐成为一种在人类经济贸易当中必不可少的一项内容。当代社会以时装表演为手段的商业活动竞争日趋激烈,如何在服装促销会中吸引更多的顾客成为了企业成败的重要因素。而服装展示不仅是一种美的展示,现在也作为一种经济活动,是现代市场营销的重要手段,并逐渐成为服装市场经营活动基本形式之一。当然了,市场营销也是需要很多方法的,比如现阶段很流行的,服装促销会这种新型的促销活动,对于市场营销起着至关重要的作用。
In recent years, with the development of economy, society has also made rapid progress, causing people’s aesthetic point of view to change all the time. Everyone has different views on beauty. In order to better cope with this situation, emerge as the market marketing of this discipline and technology. In the rapid economic growth of the new century, marketing has gradually become an indispensable part of human economic and trade. In the contemporary society, fashion shows as a means of commercial activities become more and more competitive. How to attract more customers in fashion promotion meetings has become an important factor in the success or failure of a business. Clothing display is not only a beautiful show, but also as an economic activity, an important means of modern marketing and gradually become one of the basic forms of business activities in the apparel market. Of course, marketing also requires a lot of ways, such as the very popular at this stage, clothing sales promotion this new type of marketing plays a vital role.