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在物质丰富的欧洲国家,玩具历来在孩子的成长中占有重要地位,家长们也舍得为孩子掏钱买玩具。不久前,比利时媒体的一份调查显示,比利时12岁以下儿童平均每年要花91.5至244欧元(1欧元约等于11元人民币)购买玩具。比利时这个仅千万人口的小国,每年的玩具消费金额在1.63亿欧元左右。整个欧盟国家的玩具消费量近几年也部以约10%的速度递增。面对市场上种类繁多的玩具,欧洲国家的家长们是如何为孩子选择玩具的呢?
In materially rich European countries, toys have always played an important role in children’s growth, and parents are willing to pay for their children’s toys. A survey by the Belgian media not long ago showed that Belgian children under the age of 12 spend an average of 91.5 to 244 euros (about 1 euro equals about 11 yuan) each year to buy toys. Belgium, a small country with only a small population, consumes about 163 million euros of toys a year. Toy consumption in the entire EU has also been increasing by about 10% in recent years. Faced with a wide range of toys on the market, parents in European countries is how to choose toys for children?