本文就如何提高“专业意识”、“专业素养”、加强“专业联盟”;如何改进电视旅游题材报道、提高旅游栏目质量和旅游电视节目收视率,如何把电视旅游栏目打造成集观赏性、知识性、趣味性、服务性于一体的全新旅游类节目,在实际操作中作些探讨。 This article on how to improve “professional awareness ”, “professional literacy ”, strengthen the “professional alliance ”; how to improve the television tourism theme reporting, improve the quality of the tourism section and the tourism television program ratings, how to build the television travel section Into the set of ornamental, knowledgeable, interesting, service in one of the new tourist programs, in the actual operation of some discussion.