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在新媒体飞速发展的新形势下,校园新媒体无疑给高校德育工作带来了新的机遇和挑战。合理使用校园新媒体,建立健全校园新媒体组织运营机制,加强校园网络文化建设,提高大学生在新媒体影响下的综合素养,通过整合高校德育工作资源,有利于构建高校新媒体德育平台,掌握校园新媒体环境下进行德育工作的主动权。
Under the new situation of rapid development of new media, new media on campus undoubtedly brings new opportunities and challenges to moral education in colleges and universities. The rational use of new media on campus, establishment and improvement of campus new media organization and operation mechanism, strengthen the construction of campus network culture, enhance the overall quality of undergraduates under the influence of new media, by integrating the resources of moral education in colleges and universities is conducive to building a new media platform for moral education in colleges and universities, master the campus Initiative in moral education under new media environment.