与传统的营销模式相比,网络营销面对的是internet这样一个虚拟空间。Internet虚拟空间的种种特殊性决定了网络营销必须摆脱传统营销的一些旧模式的束缚,寻求一些新的营销策略。在经营策略、方式、手段上找到突破,建立一套适合internet虚拟空间的运作模式。实现这一目标的关键必须采取一切手段把顾客吸引过来,建立固定的顾客群。以下几种方法可供借鉴: Compared with the traditional marketing model, Internet marketing is the face of the internet such a virtual space. The special nature of Internet virtual space determines that Internet marketing must get rid of the shackles of some old models of traditional marketing and seek some new marketing strategies. In the business strategy, ways and means to find a breakthrough, the establishment of a suitable internet virtual space mode of operation. The key to achieve this goal must take all means to attract customers to establish a fixed customer base. The following methods are available for reference: