论文部分内容阅读
随着计算机科学与互联网技术的发展及其在各行业中的广泛应用,电子商务也成为旅游行业的重要发展途径。旅游电子商务的优势体现在旅游资源的高度整合与开发、旅游交易成本的降低与效率的提升等方面。我国的旅游电子商务起步较晚,各方面尚未成熟,不可避免地存在一定的问题。在本文中,笔者将就旅游电子商务发展这一问题从特点、现状、对策以及前景等方面进行综合探究,以期为我国旅游电子商务的发展提供一定的参考与借鉴。
With the development of computer science and Internet technology and its extensive application in various industries, e-commerce has also become an important development path for the tourism industry. The advantages of tourism e-commerce are reflected in the high integration and development of tourism resources, the reduction of travel transaction costs and the improvement of efficiency. China’s tourism e-commerce started late, all aspects are not yet mature, inevitably there are some problems. In this paper, the author will explore the characteristics of the development of tourism e-commerce from the characteristics, status quo, countermeasures and prospects in order to provide some reference for the development of China’s tourism e-commerce.