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截止到12月23日为止,贺岁片《大腕》在北京3天的票房达到202万,直逼美国大片《珍珠港》,上海两天票房52万,广州票房40万,深圳85万,成都44万,西安24万,可以说是全线告捷。这些数字极其有说服力地说明了一个事实:无论别人如何评价冯小刚的电影,他的电影都能契合并满足观众的心理需求从而在中国电影市场创造票房奇迹。在《大腕》这部影片中,我们可以发现蕴涵于其中的求新、求奇、求乐的观影心理。一、大众文化需求下观众的求新心理冯小刚是一个不断突破自己的导演。虽然他的影片都带上了贺岁片的印记,但是他在每部影片中
As of December 23 so far, New Year’s film “big names” in Beijing three days at the box office reached 2.02 million, almost equal to the United States blockbuster “Pearl Harbor”, Shanghai two days box office 520,000, Guangzhou box office 400,000, Shenzhen 850,000, Chengdu 44 Wan, Xi’an 240,000, can be said that the entire line victory. These figures provide an extremely convincing illustration of the fact that no matter how others evaluate Feng Xiaogang’s films, his films are able to meet and meet the psychological needs of the audience to create a box office miracle in the Chinese film market. In the “biggest names” in this video, we can find implicit in which the novelty, odd, happy viewing psychology. First, the audience’s psychological needs of popular culture Feng Xiaogang is a constantly breaking his own director. Although his films have brought the mark of New Year’s films, but he is in every film