沟通是联结组织与整个知识社会的纽带。没有有效的沟通,信息就无法收集、加工或交流,词语和数据只能是孤立的事实。例如,当微软公司准备开发一种新的软件产品时,公司首先会收集信息,通过问卷调查、面谈和资料汇总等途径把握最终用户的需求和他们要解决的问题,如个人计算机用户在从事什么样的工作,用什么样的办法能更容易、更有效地完成这些工作。 Communication is the link between the organization and the entire knowledge society. Without effective communication, information can not be collected, processed or exchanged, and words and data can only be isolated facts. For example, as Microsoft prepares to develop a new software product, the company first collects information to grasp the needs of end users and the problems they are trying to solve, such as what personal computer users are doing through surveys, interviews and data aggregation Kind of work, what kind of approach can be easier and more efficient to complete these tasks.