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前言:从2003年,国家烟草专卖局从全国布局行业改革,以求在这一个缺少活力的行业,建立现代产权制度和管理制度,并通过优化做大中国烟草品牌,增强整个行业的竞争力。这一个有着美好愿景的改革宏图,真正落到实处时,响应者寥寥,原因不诉自明--烟草行业一举一动牵涉地方政府巨大利益,因而重组被视为烫手山芋。最终,烟草重镇云南勇敢地成了第一个吃螃蟹的人。2005年11月8日,以昆明卷烟厂和曲靖卷烟厂为核心企业组建的红云烟草(集团)有限责任公司正式挂牌。国家烟草专卖局局长姜成康参加红云集团授牌仪式并表示:红云集团的成功组建是中国烟草改革的方向;是中国烟草工业的希望所在;是中国烟草工业建立现代企业制度和现代产权制度的标志性事件。而今天,红云集团以核心品牌“云烟”年产销量超过100万箱、年创税利超过100亿元,以及另外一个重要品牌红山茶年产销量超过100万箱的计划提前实现,交出一份漂亮的答卷,双百目标的提前完成,证明了红云集团公司制改革的成功。更重要的是,红云改制两周年所取得的成功经验,将作为中国烟草业改革探索路上的一种参考模式。2007年11月9日,广东中烟工业有限责任公司挂牌成立,这是烟草业第一家以省为单位进行公司制改革的试点,原红云集团董事长徐(王莹)10月被国家烟草专卖局调往广东,出任该公司董事长,湖南、湖北、浙江三省也挂牌在即。按照国家烟草专卖局的部署,这一改革方案将在2008年普及到全国范围。过去两年以来,红云人在各方面所作的探索和机制构建,对整个烟草行业具有重要的借鉴意义。
Foreword: From 2003, the State Tobacco Monopoly Bureau laid the industry reforms in order to establish a modern property rights system and management system in this lack of vitality, and to enhance the competitiveness of the entire industry by optimizing and expanding the Chinese tobacco brand. When this reform grand plan with a good vision truly falls into place, the respondent is embarrassed and the reason is self-evident. The tobacco industry’s every move involves enormous interest of the local government. Therefore, the reorganization is regarded as a hot potato. In the end, the tobacco city of Yunnan bravely became the first person to eat crabs. On November 8, 2005, Hongyun Tobacco (Group) Co., Ltd., which was established with Kunming Cigarette Factory and Qujing Cigarette Factory as its core business, was officially listed. The director of the State Tobacco Monopoly Bureau Jiang Chengkang attended the Hongyun Group awarding ceremony and said: The successful establishment of the Hongyun Group is the direction of China’s tobacco reform; the hope of the Chinese tobacco industry; and a sign of the establishment of a modern enterprise system and a modern property right system by the Chinese tobacco industry. Sexual events. Today, Hongyun Group achieved its annual sales of more than 1 million boxes of core brands, cloud cigarettes, annual tax revenues of over 10 billion yuan, and plans to sell more than one million boxes of another important brand of red camellia in advance. With a beautiful answer sheet, the completion of the Double Happiness goal proved the success of Hongyun Group’s corporate system reform. More importantly, the successful experience gained during the two-year anniversary of Red Cloud restructuring will serve as a reference model for China’s tobacco industry reform exploration. On November 9, 2007, Guangdong Zhongyan Industrial Co., Ltd. was established. This is the first pilot company in the tobacco industry to carry out the reform of the company system. Xu Hong (Wang Ying), the chairman of the original Hongyun Group, was taken into national tobacco in October. The Monopoly Bureau was relocated to Guangdong as the chairman of the company and the three provinces of Hunan, Hubei and Zhejiang were also listed soon. According to the deployment of the State Tobacco Monopoly Bureau, this reform plan will be universalized throughout the country in 2008. Over the past two years, the exploration and mechanism establishment of Hongyun people in various fields has provided important reference for the entire tobacco industry.