《本草中华》以轻松趣味的基调呈现富有传奇色彩的中华本草,寻访与中药有着深厚情感羁绊的人物故事,探究根植于中华文化中的生存智慧和处世态度。犹记得去年一部《本草中国》在众多综艺节目中脱颖而出,改变了纪录片的时段困境,让一向难受青睐的纪录片闯入一线卫视920时段。今年,大型中医药文化系列纪录片《本草中华》登陆东方卫视每周日20:30黄金时段,创造了最高收视率(CSM35城)0.94%的 “Materia Medica” presents the legendary Chinese Materia Medica in a relaxed and interesting tone. It looks for stories of people who have a deep emotional bond with traditional Chinese medicine and explore the living wisdom and attitude toward life rooted in Chinese culture. I still remember last year, “Materia Medica” in many variety shows come to the fore, changing the plight of the documentary period, so that has always been a favorite documentary into the first-line TV 920 hours. This year, the series of large-scale Chinese medicine culture, “Materia Medica” landed on the Dragon TV every Sunday 20:30 prime-time, creating the highest ratings (CSM35 city) 0.94% of the