著名的IBM咨询公司对世界500强的调查表明:这些企业出类拔萃的一个根本原因,是具有独特而优秀的企业文化,把充满生机活力的技术创新、体制创新和管理创新,植根于其企业文化之中。哈佛商学院通过对世界各国企业的长期分析研究,得出结论:企业文化是当代社会影响企业本身业绩的重要原因。国内外无数实践都证明,企业的成功和发展,虽然与企业的物质、技术等条件有关,但无不彰显企业文化的魅力。可以说,企业文化是企业之魂优秀的企业文化能使企业顽强地生存和发展下去,即使是更换领导班子和领路人,也能延续企业和员工的前途 A survey of the world's top 500 by well-known IBM consulting firms shows that one of the fundamental reasons for these companies to excel is that they have a unique and excellent corporate culture, rooted in their corporate culture of technological innovation, institutional innovation and management innovation that are full of vigor and vitality Among them. Harvard Business School through long-term analysis of enterprises in various countries around the world, concluded: Corporate culture is the impact of contemporary society, an important reason for the performance of enterprises. Numerous practices at home and abroad have proved that although the success and development of enterprises are related to the material and technological conditions of the enterprises, they all highlight the charm of corporate culture. It can be said that the corporate culture is the soul of the enterprise Excellent corporate culture enables enterprises to survive and develop tenaciously, even the replacement of the leadership and lead people, but also to extend the business and staff of the future