西部高校大学生,是传承中国传统文化的主力军。中国传统文化在多元文化的冲击下受到了影响,其传承出现了断层。保护、传承和发展中国优秀传统文化是很有必要的。本文就西部高校大学生对传统文化的认同现状进行问卷调查,通过整理问卷和分析存在的问题,进而提出大学生如何传承和发展传统文化的对策。 The university students in western China are the main force that inherit Chinese traditional culture. Chinese traditional culture has been affected by the impact of multiculturalism, and its inheritance shows a fault. It is necessary to protect, inherit and develop China’s excellent traditional culture. This article surveys the status quo of identity recognition of traditional culture by college students in the western region. By sorting out the questionnaires and analyzing the existing problems, this paper puts forward the countermeasures of how to inherit and develop the traditional culture.