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招商,是指招募投资商或经销商的经济行为。招商项目说明书就是对招商项目进行具体说明,以吸引投资商对项目进行投资或者经销商对产品进行承销的书面材料。招商工作十分重要的一环就是进行项目推介,通过推介使投资人了解项目的基本内容、投资规模、预期收益等情况,使其对项目产生兴趣,促使其对项目进行选择和投资。招商项目说明书是项目推介最重要的书面材料,在吸引外商中的作用是不言
Merchants, refers to the recruitment of investors or distributors of economic behavior. Investment project manual is a specific description of investment projects to attract investors to invest in the project or dealer underwriting products on written materials. Investment is a very important part of the project is recommended through the promotion of the investors to understand the basic content of the project, the scale of investment, the expected return and so on, so that they have an interest in the project to promote its selection and investment projects. Investment Project Manual is the most important project to promote the written material, in the foreign investment is not to say