今天的客户,比以往更加难以容忍糟糕的体验,他们对于企业有着极高的期待。所有人都明白以客户为中心能够为企业带来最好的效益,这就需要企业转型为实时企业。在Adobe公司看来,这是企业在数字时代面临的最大挑战。“实时企业的一个衡量标准就是,能够通过任何的设备,在任何的时间,能够向任何客户提供他所需要的内容。” Today’s customers are more difficult to tolerate bad experiences than ever before, and they have high expectations for the company. Everyone understands that customer-centricity can bring the best benefits to the company. This requires the transformation of the company into a real-time enterprise. For Adobe, this is the biggest challenge facing companies in the digital age. “A measure of real-time business is to be able to provide any customer with what he needs at any time, through any device.”