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3月10日,被誉为望京地区标志性建筑的博雅国际中心,成功冠名2005年环球小姐中国(北京)大赛。已经入围复赛的20位“智慧+美貌”的佳丽,悉数来到博雅国际中心所在地——北五环广顺桥畔,通过自身风采,展示博雅国际中心所具有的自信和荣耀。在选美类赛事中,房地产界一直甚少参与其中。而建筑特色以造型简洁,富有动感,给人以坦诚和信赖感的博雅国际中心,这次青睐环球小姐中国(北京)大赛自有原由。北大 MBA 高材生、博雅国际中心总经理周卫表示,环球小姐大赛与“世界小姐”和“国际小姐”并列成为全球选美的三大赛事,今年环球小姐再次强势登陆中国,不仅突出了赛事的公益性和慈善性,还依托北京的文化特色,与迎接奥运的社会热点结合,博雅国际中心将依托大赛展示自身优质品牌。大赛秘书长孙嘉笙表示,之所以与博雅国际中心合作,因为北大资源集团选择在望京最具优势地位的这块土地,建造区域内稀缺的高档商务建筑,充分证明了北大资源集团超人的自信和敢于征服新世界
On March 10, Boyaa International Center, which is regarded as the symbol of Wangjing area, won the 2005 Miss Universe China (Beijing) Competition successfully. Has been nominated for the quarter-final 20 “wisdom + beauty” of Belle, all came to the seat of the Burson-shelter Center - North Fifth Ring Guangshun Bridge, through its own style, display Boyaa International Center has the confidence and glory. In the beauty contest, real estate circles have been seldom involved. The architectural features to concise, dynamic, gives a frank and trustworthy Boyaa International Center, this time Miss Universe China (Beijing) competition its own reasons. Zhou Wei, general manager of Peking University’s MBA and Burson-Marsteller International, said Miss Universe was tied for the beauty of the world with “Miss World” and “Miss International”. Miss Universe once again made a strong landing in China this year, not only highlighting The public welfare and charitable events, but also relying on the cultural characteristics of Beijing, and the Olympic Games to meet the social hot spots, Boyaa International Center will rely on the competition to showcase their own high-quality brands. Competition Secretary General Sun Jia Sheng said that the reason for cooperation with the Burson-Marsteller International, because Peking University Resource Group chose Wangjing in the most advantageous position in this piece of land, the construction of scarce high-end commercial buildings in the region, fully proved Peking University’s Superman confidence and daring Conquer the new world