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销量与销价的关系是成品油营销工作中的最主要矛盾,它直接体现着规模与效益,关系着整个企业的可持续发展。随着中国对进口石油依存度的提高和国内成品油价格机制改革的不断深入与完善,作为产供销一体化的综合性能源公司,中国石油面临的市场竞争与不确定性明显提高。尤其是作为中国石油较为年轻的下游业务,成品油销售面临着巨大的挑战。持久深入地开展精细化管理,将是攻坚克难、迎接挑战的必然选择。
The relationship between sales volume and sales price is the most important contradiction in the marketing of refined oil products. It directly reflects the scale and benefits, and affects the sustainable development of the entire enterprise. With the improvement of China’s dependence on imported oil and the deepening and perfection of the reform of the domestic refined oil price mechanism, as a comprehensive energy company integrating production, supply and marketing, the market competition and uncertainty confronting PetroChina have been significantly raised. Especially as the younger downstream business of CNPC, the sales of refined oil products are facing great challenges. To carry out intensive management in a sustained and in-depth manner will be an inevitable choice for tackling the difficulties and meeting the challenges.