随着科技的发展以及人们生活水平的提升,信息技术已经覆盖了人们生活的方方面面。人们时刻都在接收并传播信息,早就做到了足不出户便知晓天下事。《传媒经济学:理论、历史与实务》(第三版)(张辉锋独著,人民日报出版社2015年2月出版)一书便从经济学的角度对传媒技术加以分析,对传媒技术的发展历史、发展理论和实务案例进行总结和点评,旨在促进学术界对传媒经济学理论和实践的 With the development of science and technology and the improvement of people’s living standards, information technology has covered all aspects of people’s lives. People are receiving and disseminating information all the time, and have long been known to know the world without leaving home. The book “The Economics of Media: Theory, History and Practice” (Third Edition) (by Zhang Hui-feng, Renmin Ribao Press, February 2015) is a book that analyzes media technologies from an economic point of view and analyzes the development of media technologies History, theory of development and practical cases to summarize and comment on, aimed at promoting academic theory and practice of media economics