随着经济全球一体化和社会信息化,设计的竞争变得尤为重要,如何提高我们的设计水平,使我们的产品在激烈的竞争中获得一席之地,这是设计师们的责任。设计师价值观的确定影响到设计的水平。本文从设计师的价值观、设计师与社会、设计师与消费者问的关系来阐述设计师应以人为本,体现合理性设计在现代生活中的重要性。 With the economic globalization and social information, the design competition has become more and more important. How to improve our design level and make our products gain a foothold in the fierce competition is the responsibility of designers. The designer’s values ​​determine the level of design. This article elaborates on the relationship between designers’ values, designers and society, designers and consumers asks why designers should be people-oriented and reflect the importance of rationality design in modern life.