财经电视频道品牌确立与频道定位探讨

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中国是世界上拥有电视台数量最多的国家,但是“千人一面”的格局使中国电视人多了几分尴尬与无奈,有专家用三句话来概括现在中国的电视产业局面:单调的繁荣,无序的竞争,资源的浪费。因 China is the country with the largest number of television stations in the world. However, the pattern of “one side by one” makes Chinese television people a bit more embarrassed and helpless. Some experts summed up the current situation in China’s television industry with three sentences: monotonous prosperity, Disorderly competition, waste of resources. because
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