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中国的新闻发言人制度,是在改革开放的形势下,为了满足对外宣传的需要而建立起来的,而外交部无疑成了实践这项制度的典范。近几年,新闻发布已不再由中央一级政府机构专属,更多的地方政府倾向于直接向媒介和百姓发布各项政策。2003年度注定成为新闻发言人制度“滥觞之年”。该年度“新闻发言人制度”、“新闻发言人”这类字眼作为“关键词”不时出现在中国政府公报上,为各色媒介所评介
China’s spokesman system was established to meet the needs of foreign propaganda under the situation of reform and opening up and the Foreign Ministry undoubtedly became a model for practicing this system. In recent years, press releases are no longer exclusively at the central government level. More local governments tend to issue policies directly to the media and people. 2003 year doomed to become spokesman system “year of first birth.” The words “press spokesman system” and “press spokesman” of the year appear as “key words” from time to time in the Chinese government gazette and are appraised by various media