企业战略资源识别 战略资源是企业竞争优势的源泉。如何识别和创造战略资源是培养、巩固和壮大核心竞争力的前提和基础。确定战略资源需要从一个整体的、系统的角度检验,即把内部分析与外部分析结合起来,这样才使企业对战略资源的认识更全面、清晰、合理,进而更好地理解和识别如何培育与保持竞争优势。 企业内部检验: 资产专用性检验——资源所创造的价值能否被企业完全掌握。某种资源创造的利润并非全都回流到掌握这种资源的公司,事实上,随着人力资源在企业中越来重要的地位,掌握着某种核心技术或客户关系网的个人、小团体随时都可能离公司而去,凭 Enterprise strategic resource identification Strategic resource is the source of competitive advantage. How to identify and create strategic resources is the prerequisite and basis for training, consolidating and strengthening core competitiveness. Determining strategic resources needs to be examined from a holistic and systematic perspective, that is, combining internal analysis with external analysis, so as to make the enterprise's understanding of strategic resources more comprehensive, clear and reasonable, so as to better understand and identify how to foster Maintain a competitive advantage. Internal testing: asset-specific test - whether the value of resources created by the enterprise can fully grasp. Not all profits created by a resource flow back to the company that has the resources. In fact, as the human resource becomes more and more important in the enterprise, individuals and small groups with some kind of core technology or customer relationship network may at any time Away from the company, with