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分析了影响电视节目收视率的内在因素,讨论了解决影响收视率提高和稳定的必由之路,并提出了提高电视节目收视率应采取的措施。
Analyzes the internal factors affecting the ratings of TV programs, discusses the necessary solutions to the problems of improving and stabilizing ratings, and puts forward some measures to be taken to improve the ratings of TV programs.