据环球时报2月5日报道,总部位于伦敦的品牌财政公司发布的“全球最有价值银行品牌500强”报告显示,在银行品牌价值方面,中国的银行凭借雄厚的资产基础和卓越的品牌价值,首次超过了美国的银行,成为了全球领军者。在这份由英国品牌评估机构Brand Finance发布的“2017年全球银行品牌价值500强”榜单中,中国工商银行以478亿美元的品牌价值位居榜首。与2016年相比,中国工商银行的品牌价值增长了32%。这份榜单在计算各家银行的品牌 According to the Global Times reported on February 5, the “Top 500 Global Most Valuable Banks” released by London-based brand finance companies shows that in terms of bank brand value, Chinese banks rely on their strong asset base and outstanding For the first time, brand value surpassed U.S. banks and became a global leader. Commercial Bank of China tops the list with a value of 47.8 billion U.S. dollars in the list of “Top 500 Global Bank Brands 2017” issued by Brand Finance, a British brand rating agency. Compared with 2016, ICBC’s brand value increased by 32%. This list is in the calculation of each bank’s brand