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2013年,陇南市明确提出了实现电子商务集中突破的重点任务。发展至今,陇南全市共开办网店6100余家,实现农产品网络零售总额10.7亿元,带动就业1.8万余人,探索出了一个政府主导、市场推进、微媒营销、助农增收的电商扶贫“陇南模式”。一、助农增收,电商扶贫创新路陇南资源禀赋独特,地缘生态优越,气候温润,生物种类繁多。全市有各类特色农产品100多种,但由于单一产品规模不大、分布零散,加之山
In 2013, Longnan City clearly put forward the key tasks of realizing the breakthrough of centralized e-commerce. Since the establishment of the project, more than 6,100 online shops have been opened in Longnan, bringing the total retail sales of agricultural products to 1.07 billion yuan and boosting employment of more than 18,000 people. The government has explored a government-led, market-based, micro-marketing strategy that helps farmers increase their incomes. “Longnan model ”. First, farmers increase income, e-commerce Poverty Alleviation Road Longnan unique resource endowments, geo-ecological superiority, warm climate, a wide range of biological. The city has more than 100 kinds of various types of agricultural products, but due to the small size of a single product, scattered distribution, coupled with the mountains