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0.背景在移动互联网时代,智能手机的异军突起,对传统电信运营商造成各方面的压力困局:网络压力不断加大,客户能力明显欠缺,硬件创新很少参与,封闭花园行将开放,流量费用成为众矢之的,自营业务不够专业,规模个性难以兼顾等。在困局中,电信运营商必须直面挑战,寻求出路。1.市场决定网络发展的产物运营商管道化趋势难以避免,实施精细化流量经营是其必然出路。移动互联网时代,运营商之间以及与互联网业界之间的激烈竞
0. Background In the era of mobile Internet, the sudden emergence of smartphones has caused pressure on traditional telecom operators in all aspects: increasing network pressure, lack of customer capacity, little involvement of hardware innovation, opening of enclosed gardens, Become a target of public opinion, self-employed business is not enough professional, scale and personality is difficult to take into account. In the dilemma, telecom operators must face challenges and seek ways out. 1. The market determines the product development of network operators Pipeline trend is difficult to avoid, the implementation of refined traffic management is the inevitable way. The era of mobile Internet, operators and between the Internet industry and fierce competition