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本文在家庭资产选择问卷调查数据的基础上,把信任这个主观感受作为一个可以量化的变量,将户主的主观信任感受进行分类,并分别运用Probit和Tobit统计模型,在控制性别、年龄、教育程度、收入等变量的基础上,分析不同主体信任感受与家庭股票市场参与率(家庭是否参与股票投资)关系的差异性,以及信任对于家庭股票市场参与度(家庭资产投资于股票的比例)的影响。
Based on the questionnaire data of family assets selection, this paper regards the subjective feelings of trust as a quantifiable variable to classify the feelings of subjective trust of the heads of household and uses the Probit and Tobit statistical models respectively to control the gender, age, education level , Income and other variables, the paper analyzes the differences between the trust of different subjects and the family stock market participation rate (whether the family participates in stock investment) and the influence of trust on family stock market participation (the proportion of family assets invested in stocks) .