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在经济全球化不断深化的条件下,我国市场主体知识产权意识明显增强,精心培育打造自主品牌已蔚然成风,但在进一步加强商标权、专利权保护推动企业实施知识产权战略提高核心竞争力等方面仍然面临着很多挑战。
Under the circumstance of deepening economic globalization, the market awareness of intellectual property in China has been significantly enhanced. It has become commonplace to nurture and build self-owned brands. However, with the further strengthening of trademark rights, the protection of patent rights, the promotion of intellectual property strategies by enterprises and the improvement of their core competitiveness, Faced with many challenges.