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文字的造型艺术是人类智慧的结晶,是文明史中珍贵的精神和物质财富。汉字的起源往往要追塑到原始洞穴中的岩画,这些原始的图形与文字有着很近的血缘关系。文字作为信息交流的载体,从具象演变成抽象,最后衍化为由横、竖、撇、捺、点所组成的方块字。回望几千年沧桑文明史,细细品味文字发展的源流,这些意境各异、气象万千的文字样式依然使现代人着迷。随着文字元素的广泛应用,设计人对神奇的汉字造型艺术表现了越来越浓厚的兴趣。文字设计是平面设计的重要部分,设计人在创意过程中,通过理解与构思,用具像或抽象等手段完成平面视觉设计。
The art of writing is the crystallization of human wisdom, the precious spiritual and material wealth in the history of civilization. The origins of Chinese characters tend to chase the petroglyphs in the original caves, which have a close blood relationship with the original characters. As a carrier of information exchange, text evolves from figurative to abstract, and finally evolves into square words composed of horizontal, vertical, sketched, and contrasted points. Looking back thousands of years of vicissitudes of civilized history, savoring the source of the development of the text, these different artistic conceptions, the meteorological style of writing is still fascinated by modern people. With the wide application of text elements, designers have shown more and more interest in the magical Chinese style art. Text design is an important part of graphic design, designers in the creative process, through the understanding and conceiving, such as the use of tools or abstract planar visual design.