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随着社会经济的发展,人们越来越重视精神文化生活。广播传媒为人民大众充实了业余文化生活的同时,也呈现出多元化发展的态势,各种被大众所喜闻乐见的节目呈现在人们面前。然而,在播音主持的风格上,还需要适应时代发展的需要有所改变。如果依然局限在“雅”“俗”的层面上,显然不适应市场经济的要求。适应节目需求而打破“雅”“俗”局限,让播音主持更为个性化、多样化成为了值得探讨的课题。
With the social and economic development, people pay more and more attention to spiritual and cultural life. While broadcasting media has enriched the amateur cultural life for the general public, it has also shown the trend of diversified development. All kinds of programs loved by the public are presented to people. However, the style of broadcast hosting also needs to adapt to the changing needs of the times. If it is still confined to the level of “Ya ” “vulgar ” obviously not suited to the requirements of the market economy. Adapt to the needs of the program to break the “Ya ” “vulgar ” limitations, so that broadcast host more personalized, diversification has become a topic worth exploring.