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解决市场疲软的问题,除了需要国家宏观决策的松动以外,企业还应当严肃认真地搞好治理整顿,致力于改革企业内部的微观状况,使之适应市场的变化。而增产名牌优质和适销对路商品,无疑是一条有效的途径。本文尝试就国外的一个先进经验,对如何能够有效地增产名牌优质和适销对路商品这一问题,提供一些资料和看法,供企业界朋友们参考。
To solve the problem of weak markets, in addition to the need to loosen the country’s macroeconomic decision-making, companies should also do a good job of rectifying and consolidating seriously, committing themselves to reforming the micro-state of the company and adapting it to changes in the market. The increase in brand-name quality and marketable goods is undoubtedly an effective way. This article attempts to provide some information and views on how to effectively increase the production of brand-name premium products and marketable products on the basis of a foreign advanced experience for the reference of business community friends.