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2016年我国GDP增速6.7%,规模以上工业企业主营业务收入利润率仅5.85%,传统的依靠资源获得“暴利”的时代已经结束。经济新常态下,企业更多需要依靠创新实现效率型增长,获得比较优势,赢得生存与发展。为此,有必要梳理企业管理创新的内涵,分析经济新常态视域下企业管理的挑战,探索企业管理的创新之道,为企业指明发展方向和路径。
In 2016, China’s GDP growth rate was 6.7%. The profit margin of main business income of industrial enterprises above designated size was only 5.85%. The era of traditional reliance on resources for obtaining “huge profits” has come to an end. Under the new economic normal, enterprises need to rely more on innovation for efficiency growth, gain comparative advantage and win survival and development. Therefore, it is necessary to sort out the connotation of enterprise management innovation, analyze the challenge of enterprise management from the perspective of economic normalcy, explore the innovation of enterprise management and point out the development direction and path for enterprises.