男女平等、倡导社会性别平等是全球潮流,1995年第四次世界妇女大会提出将社会性别观点纳入社会发展各领域的主流,并被联合国确定为促进性别平等的全球战略,推进性别平等主流化也因而迅速成为一种国际趋势。新闻媒体在性别平等主流化中担当着重要角色。《中国妇女报》作为一家大型妇女媒 Equality between men and women and advocating for gender equality are global trends. The Fourth World Conference on Women in 1995 proposed to mainstream a gender perspective in all spheres of social development and was identified by the United Nations as a global strategy to promote gender equality, and to promote gender mainstreaming It quickly became an international trend. The news media plays an important role in the mainstreaming of gender equality. “China Women’s News” as a large women’s media