影视艺术以电影、电视为载体,遵循美学原则和艺术规范,通过声画结合、时空复合的叙事手段,获得巨大艺术表现力和强烈感染力。同时,电影、电视也是大众传播媒介,具备传播功能,成为社会文化信息结构中的重要组成部分。受现代社会体系和人文思想的直接影响,人们的基本观念和文化生活发生了极大的变化, Film and television arts as a carrier, follow the principles of aesthetics and artistic norms, through the combination of sound and painting, time and space complex narrative means, access to huge artistic expression and strong appeal. At the same time, films and television are also mass media, which have the function of communication and have become an important part of the structure of social and cultural information. Under the direct influence of modern social system and humanistic thinking, people’s basic concepts and cultural life have undergone tremendous changes.