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始创于1975年的深圳最老牌的国营企业——深宝实业股份有限公司有过一段辉煌的岁月。然而,近年来深圳饮料行业群雄并起,境外各种名牌饮料也以深圳为“桥头堡”抢占中国市场,导致深圳饮料市场的竞争趋向白热化,使长期实行国营机制运作的“深宝”在竞争中日益处于被动地位。面对严峻的形势和激烈的竞争,深宝公司新一届董事会于今年5月旗帜鲜明地提出了“大刀阔斧地进行改革”的方针。公司首先撤销、合并了功能重复、设置不合理的一些部门,将行政人员从167人精减至97人,富余人员全
Shenzhen Shenbao Industrial Co., Ltd., the oldest state-owned enterprise founded in 1975, has had a glorious period. However, in recent years, the Shenzhen beverage industry has taken the hegemony, and various brand-name drinks from abroad have also taken Shenzhen as the “bridgehead” to seize the Chinese market, leading to the intense competition in the Shenzhen beverage market and making the “Shenbao”, which has long operated the state-owned operation mechanism, compete. Increasingly in a passive position. Faced with the severe situation and fierce competition, Shenbao Company’s new board of directors has made a clear-cut proposal in May this year to “make sweeping changes”. The company first revoked and merged some departments with duplicative functions and unreasonable settings. The number of administrative personnel was reduced from 167 to 97.