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对于许多公司来讲,3.15曝光,足以引发一场“公司地震”。这不,今年央视3.15晚会重拳出击苹果中国区手机维修骗局。“双重标准”与其傲慢态度不仅让苹果一步步失去中国消费者的信赖,继而引发连锁反应——股价大跌、员工跳槽、用户“叛逃”……而且随着“净网”行动的深入,苹果应用商店也因“涉黄”被要求“整改”。那么,究竟是什么原因使得这颗曾经光鲜诱人的“苹果”旧伤未愈、又添新愁呢?它到底着了什么道儿?从中你又想到了什么?
For many companies, 3.15 exposure is enough to trigger a “corporate earthquake.” This is not this year’s CCTV 3.15 party punch punch Apple’s cell phone repair fraud in China. “Double standards ” and its arrogance not only let Apple step by step lost the trust of Chinese consumers, and then lead to a chain reaction - the stock price plummeted, the employees quit, the user “defection ” ...... And with the “net ”In-depth action, Apple App Store also because of“ Jurisprudence ”was asked “ rectification ”. So, what is the reason that makes this once glamorous “Apple ” old wound unhealed, add new worry? What it is in the end what way? From what you think of it?